Instead of hoping that your company will magically acquire and keep better customers, help your eCommerce clients acquire AND retain more clients.

The brief that the eCommerce companies have right now is:
"Help me fix my business model."

The eCommerce business model relies on Customer Lifetime Value.

With the CVO Academy, you get access to the most advanced methodology to increase CLV, brought to you by 9 A-players.

After decades of focusing primarily on the acquisition
marketing, the market is shifting:

• From one-time buyers to lifetime customers.
• From clicks to relationships. 
• From just the top of the funnel to the whole customer journey.

As acquisition costs are through the roof, companies are now forced to be way more efficient than ever before.

You can't do this without monitoring how much you spend to acquire a customer (CAC) and how much you get from that customer down the line (CLV).

Long Term relationships are far more rewarding, though.

True love, true in the big game of business.
Getting them is one thing.
Getting them to stay is completely different.
Think marriage over first kisses.
We’ll help you win at the eCommerce game:
Acquisition to Conversion to Retention:

CVO: Customer Value Optimization Methodology.

Enroll now and gain lifetime access

to >20h of content & 12 templates, tools, and calculators to become

Enroll now and gain lifetime access

to >20h of content & 12 templates, tools, and calculators to become

Let's set things clear: the last thing we want is to provide something unsuitable for you.

You know everything about the eCommerce business model

You feel it right in the heart when a customer leaves you

You want to stand out in a way that you're being seen as a true expert

You are not losing customers

You want to see the big picture & change your mindset 

You know how to create a customer journey

You are settled with your current progress

Approach the market more holistically

Your clients love you and there's zero risk for them to churn

You want to learn advanced Customer Segmentation

You don't want to charge your customers more

You are struggling to get better & more profitable clients

You get an exam at the end
We'll test your skills with an exam that validates
you're ready to start your CVO practice

Certificate of completion

Let the world know that your hard earned skills are there with a shareable Certificate of Achievement

When you graduate the CVO Academy will receive a unique CVO Expert Certification that you can include on your resume or as a badge on your LinkedIn Profile.

To be a Certified Customer Value Optimization Expert means to:

• - be able to use the Customer Value Optimization (CVO) methodology and processes to drive sustainable business growth
• - master customer insights and predict customer behaviour
• - know how all eCommerce skills affect Customer Lifetime Value. From Customer Retention, Support & Analytics to Email and Ads.
• - know how to generate a great Customer Experience in an eCommerce
• - know how to use all the eCommerce tools that affect CLV